Tatouage is a fictional wine brand made to be an eye-catching and affordable go-to choice specifically for young adults looking to treat themselves after a long day. Tatouage uses its colour as well as packaging to be easily recognizable.
The rose that appears is to symbolize the brand starting out with rose, therefore paying homage to its roots. The clean petals are to appeal to the rise of minimal aesthetics as well as communicate that wine can and should be simple. This is for individuals looking for wine without the hassle.
